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The UK’s best natural beauty retailers have been announced today with the publication of the autumn edition of Natural Beauty News, published by Diversified Communications UK.
Waitrose, Debenhams, Holland & Barrett, LoveLula, Beauty Kitchen, and Amaranth have all been recognised with Natural Beauty Retail Awards, while Jayn Sterland, managing director of Weleda UK, landed the top spot in this year’s Who’s Who in Natural Beauty.
Voted for by the natural and organic beauty industry, the hotlist – also known as the ‘Who’s Who’ in natural beauty Top 25 – provides an essential snapshot of the leading personalities driving the newest trends and best products on the market.
Whilst this is the first time she’s been voted number one, Jayn Sterland has regularly appeared in the ‘Who’s Who’ top 25 since its launch in 2007.
She joined Weleda eight years ago and brought the original products she found in the Weleda archives, such as the iconic Skin Food, to the mass market. Appointed managing director of Weleda UK earlier this year, she has transformed Weleda into a truly customer-focused business and regularly speaks about the value of authentically natural and organic cosmetics.
“I am so thrilled to be voted number one in the natural beauty industry’s Top 25 – what an incredible honour!” says Jayn Sterland, MD of Weleda UK. “I am delighted for all my team; it is gratifying to know our voice for authentically natural products is being heard in a world where organic beauty is so often veiled in green-washing and dubious claims.
“In the year Weleda Skin Food celebrates its 90th birthday, it is encouraging that old is the new new! A true testament to lasting sustainability in a very transient beauty industry,” she says.
Last year’s winner Sonia White, managing director of Lovelula, was voted number two, closely followed by Luke and Kirstie Sherriff, co-founders of Pinks Boutique. Alexander and Kim Barani, founders of Kinetic Enterprises, were voted fourth, and Graeme Hume, owner of Pravera was fifth favourite overall.
The 2016 Who’s Who in natural beauty top 25 personalities (as voted for by the industry) are:
The Natural Beauty Retail Awards 2016
Highlighting the valuable contributions and support of retailers to the vibrant natural and organic beauty market, the Natural Beauty Retail Awards celebrate the industry’s dedication and innovations in offering their customers a great retail experience, at the same time as promoting natural and organic beauty for all.
“The standard of excellence within the natural beauty industry has never been higher,” comments Julia Zaltzman, editor of Natural Beauty News. “With product innovations, customer care and consumer awareness all at the forefront of this pioneering sector, we are proud to be able to highlight those who are truly trailblazing within their categories.”
The Natural Beauty Retail Awards 2016 winners are:
“Our customers love natural beauty products so we’re really happy to win this award for a second year running,” says Jo Skelton, Waitrose beauty buying manager. “We’ve been working hard to make natural beauty more accessible, so it’s brilliant this has been recognised. The award is a fantastic vote of confidence in the quality and choice we offer our customers. We remain dedicated to leading the industry in this area and enhancing our range, and we’ve been given a great boost of encouragement by winning this award.”
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]]>Voted for by the natural and organic beauty industry, the hotlist provides an essential snapshot of the leading personalities driving the newest trends and products on the market.
Diversified Communications UK, publishers of Natural Beauty News (previously Natural Beauty Yearbook), is encouraging the industry to make their nominations before the deadline on Friday 29 July 2016. The top 25 to make this year’s ‘Who’s Who in Natural Beauty’ will be published in the next bi-annual issue of Natural Beauty News in October.
Last year’s top spot was won by Sonia White, managing director of LoveLula whose mission has been to unite natural and organic brands from around the globe, making them accessible through Beauty Boxes. The top 10 in the coveted list included: broadcaster and natural beauty advocate Janey Lee Grace; founders of Kinetic Enterprises, Kim and Alexander Barani; Kirstie Sherriff, co-founder of Pinks Boutique; Francesca Morgante, label manager at NATRUE; Graeme Hume, owner of Pravera; Jayn Sterland, managing director at Weleda; Emma Reinhold, former trade relations manager at Soil Association; Tracey Robinson, founder of Vert PR; and Ben Wigley, co-founder of BigGreenSmile.
Commenting on the hotlist, Dominic Roberjot, Natural Beauty News publisher says; “The Who’s Who in Natural Beauty top 25 is our way of recognising the leading personalities behind the products that are changing the world. By celebrating the bloggers, buyers, PRs, brand owners, and journalists who shape the sector, we hope to promote the best advocators in the world of organic and natural beauty. Nominations are made by the industry – that’s why it’s vital to make your vote count!”
Natural and organic trade industry members interested in participating can submit up to five names online at: www.naturalbeautyyearbook.co.uk/whos-who-in-natural-beauty. The final deadline for receiving nominations is Friday 29 July 2016.
Natural Beauty Retail Awards 2016
Launched last year, the Natural Beauty Retail Awards recognises and celebrates the best natural and organic beauty retailers dedicated to offering their customers a great retail experience. Winners last year included: Debenhams, Neal’s Yard Remedies, Waitrose, LoveLula.com, and Content Beauty/Wellbeing.
Nominations for Natural Beauty Retail Awards 2016 have now closed. Entries will be judged by a panel of industry experts, with retailers competing for the top spot in the following categories: Best Department Store, Best Retail Chain, Best Supermarket, Best Branded Store, Best Online Retailer and Best Independent Store.
For more information about ‘Who’s Who in Natural Beauty Top 25’, and Natural Beauty Retail Awards, please contact publisher Dominic Roberjot on 01273 645128 ([email protected]) or visit www.naturalbeautyyearbook.co.uk.
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]]>Waitrose, Debenhams, Neal’s Yard Remedies, LoveLula, and Content Beauty/Wellbeing all took home Natural Beauty Retail Awards, while Sonia White, LovaLula’s founder, also landed the top spot in this year’s prestigious Natural Beauty Yearbook hotlist.
Voted for by the natural and organic beauty industry, the hotlist – also known as the ‘Who’s who in natural beauty Top 25’ – provides an essential snapshot of the leading personalities driving the newest trends and products on the market.
This year’s number one, Sonia White, has appeared in the Natural Beauty Yearbook’s top 25 for the past three years. As managing director of LoveLula, her mission has been to unite natural and organic brands from around the globe, making them accessible to all. With the launch of the Boutique, ManOrganic and the Real Beauty Manifesto, and also the recent addition of Balm Balm, she continues to push boundaries and is an inspirational figure in the world of natural beauty.
Broadcaster and natural beauty advocate Janey Lee Grace, founder of Imperfectlynatural.com (winner in 2013 and 2014), was voted number two, closely followed by Kim and Alexander Barani, founders of Kinetic Enterprises, who have retained their number three position for the fourth year running.
Kirstie Sherriff, co-founder of Pinks Boutique (last year’s winner), was voted fourth, and Francesca Morgante, label manager at NATRUE, was fifth favourite overall.
Accepting her award, Sonia White said: “There are so many fantastic brands and personalities here who have done great things for the market, and we are all so passionate about what we do, that I’m hugely surprised but extremely delighted to have won.
“The natural beauty industry is a growing market and it’s very positive to see everyone here involved in helping to develop it forward. Natural beauty isn’t yet mainstream, and there’s still a way to go, but awards like this help to promote and reward these great retailers and brands who are doing great work for the industry.”
The 2016 Who’s who in natural beauty top 25 personalities (as voted for by the industry) are:
1. Sonia White – LoveLula
2. Janey Lee Grace – Imperfectlynatural.com
3. Kim & Alexander Barani – Kinetic Enterprises
4. Kirstie Sherriff – Pinks Boutique
5. Francesca Morgante – NATRUE (new entry)
6. Graeme Hume – Pravera
7. Jayn Sterland – Weleda
8. Emma Reinhold – Soil Association (new entry)
9. Tracey Robinson – Vert PR
10. Ben Wigley – Big Green Smile (new entry)
11. Fiona Klonarides – The Beauty Shortlist
12. Lorraine Dallmeier – Formula Botanica (new entry)
13. Olivia Crighton – The Glasshouse (new entry)
14. Simon Golding – Australis Distribution
15. Rebecca Goodyear – Biteablebeauty.com
16. Ailish Lucas – The Glow Getter (new entry)
17. Kim Allan – Botanical Brands (new entry)
18. Wendy Stirling – Botanicals
19. Simon Ford – L’Occitane Group
20. Catkin Wemyss-Bodmer – BRYT Skincare (new entry)
21. Jo Fairley – Beauty Bible
22. Dr Mariano Spiezia – Inlight Organic Skincare
23. Abi & Margaret Weeds – Odylique
24. Emma Coleman – Inner-Soul Organics
25. Elijah Choo – Bodhi and Birch
Natural Beauty Retail Awards 2015
The new Natural Beauty Retail Awards were launched this year to highlight the valuable contribution and support of retailers to the growth of the vibrant natural and organic beauty market. The awards recognise and celebrate the industry’s dedication and innovation in offering their customers a great retail experience, as well as promoting natural and organic beauty for all.
Awards’ organiser Diversified UK received a raft of high-quality entries from across the UK, with the final winners decided by a panel of leading industry experts.
Simon Duffy, co-founder of leading men’s skincare range Bulldog, Emma Reinhold, trade relations manager at the Soil Association, award-winning beauty journalists Sarah Stacey and Jo Fairley, and numerous ‘Who’s who’ top 25 personalities (past and present) were among this year’s 14 judges. The full list is available at www.naturalbeautyyearbook.co.uk/judging-panel-2015.
The first ever Natural Beauty Retail Awards winners are:
· Best Department Store – Debenhams
Judges’ comments: “We weren’t expecting an exclusively natural or organic offering with this category – we were looking at retail environment, having a credible natural offering and, ultimately, reach. With 240 stores, Debenhams is giving brands like Korres, Balance Me, Trilogy and Nourish the platform to reach the mass market.”
· Best Branded Store – Neal’s Yard Remedies
Judges’ comments: “With their reach, ethos, campaigning and overall retail experience Neal’s Yard Remedies really sets the benchmark for great beauty retailing.”
Highly commended Branded Store – The Organic Pharmacy
· Best Supermarket – Waitrose
Judges’ comments: “The ‘Waitrose Way’ prioritises treading lightly on the environment – an ethos in harmony with natural and organic brands. Having increased their proportion of natural and organic brands within all of their beauty categories they have been rewarded with strong sales growth.”
“It’s really brilliant to win this award,” said Waitrose beauty buyer Mark Steele. “We are trying to promote our natural products ranges within our seasonal campaigns, and in our stores, so it’s great to receive this recognition for our hard work here today. The natural industry has come a long way in terms of availability and performance. It’s slowly punching its way above non-natural brands – especially with the support of larger retailers and brands that are here. We are extremely happy to be a part of it.”
Highly commended Supermarket – Ocado
· Best Online Retailer – LoveLula
Judges’ comments: “LoveLula has a clean, sophisticated e-commerce site and a great range of brands, but most impressive is their dedication to the organic beauty field, both in growing it and establishing trust with their Real Beauty Manifesto.”
Highly commended Online Retailer – Naturisimo
· Best Independent Retailer – Content Beauty/Wellbeing
Judges’ comments: “Content Beauty retails natural beauty like no other store, managing to meld the best aspects of an upmarket department store vibe with all the individuality, personality and personability of an independent. Distinctive, cohesive styling and shop-fitting, a unique tone of voice and with a finger on the pulse of the latest trends and brands before anyone else, Content has done a great deal to raise the profile of natural beauty amongst mainstream beauty influencers and does an incredible job of bringing the customer closer to the brand via ‘Meet the maker’ events.”
Highly commended Independent Retailer – Amaranth
Highly commended Independent Retailer – Earth Mother Soul Sister
Natural Beauty Yearbook 2016
The Natural Beauty Yearbook 2016, the definitive trade guide to the natural and organic beauty industry, is packed full of trend features, company profiles and an exclusive directory showcasing the best of this successful sector. The yearbook also includes a full profile of everyone who’s made this year’s hotlist.
Looking ahead to 2016, the Natural Beauty Yearbook will become Natural Beauty News, with a printed publication and digital edition published in March and October. It will cover the best in seasonal trends whilst retaining the Yearbook’s most popular elements, such as Retailers Choice, the Beauty Round Table and the Who’s Who in Natural Beauty. The spring and autumn editions will also be supported by a news-driven website and monthly e-news.
For further information about the Natural Beauty Yearbook or Natural Beauty Retail Awards, please contact Dominic Roberjot, on 01273 645128 or [email protected].
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]]>The announcement was made at a reception in London yesterday evening where leading figures from the natural and organic beauty world gathered for the launch of the 2015 edition of the Natural Beauty Yearbook. Yearbook editor Julia Zaltzman announced the Natural Beauty top five before unveiling the latest edition. Sonia White, managing director of Amarya and LoveLula, was voted number two, Kinetic co-founders Alexandra and Kim Barani were at number three, beauty PR Rebecca Goodyear was at number four and Janey Lee Grace – a previous two-time winner – was voted in at number five.
Accepting her award, Kirstie Sherriff said: “It’s a very exciting night for Pinks Boutique at Wholefoods and a genuine lovely surprise to win. I had always had a belief that the number one slot would have to be quietly revealed beforehand to make sure the winner was there – but apparently not! Hence my unprepared acceptance speech!
“I have slowly climbed my way up the Who’s Who from my first placement at number 17 four or five years ago so it is such an honour to have reached the top. The Who’s Who is year on year becoming a genuinely sought-after award, you can see and tell the brands are becoming more and more serious about it, and Diversified should be proud of all the hard work they have put in. The Round Table discussion this September was another great step in the right direction for the industry and we look forward to more. Thank you once again.”
Natural Products publisher, Dominic Roberjot, said: “Julia came up with the initial idea of the Natural Beauty Yearbook just over eight years ago. We are therefore delighted to welcome her back as editor this year. Her initial vision for the Yearbook was one that educated, informed and entertained the entire industry and I believe we have produced a guide that really delivers on her initial vision.”
The reception was sponsored by organic beauty brand Melvita and took place at Whole Foods Market’s Fulham Broadway store. The full Top 25 Who’s In Natural Beauty 2015 – as voted for by the industry – is:
Have your say in the next Who’s Who. Click here to nominate.
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]]>Natural beauty advocate Janey Lee Grace has scooped the top spot for the second year running in the Natural Beauty Yearbook’s prestigious annual industry hotlist.
Published by Diversified Communications UK, the much-anticipated who’s who in natural beauty top 25 was announced last night at an exclusive launch party for the 2014 edition. The evening was hosted by leading French beauty brand Melvita at Whole Foods Market, Kensington High Street, London, and attracted a stellar line-up of key beauty buyers, manufacturers, journalists and bloggers.
Voted for by the industry, the Natural Beauty Yearbook’s hotlist provides an essential snapshot of the leading personalities driving the newest trends and products in the natural and organic beauty market. With nearly a thousand votes cast this year, Janey Lee Grace held firm to No 1, closely followed by Kirstie Sherriff, co-founder of Pinks Boutique at No 2, and Alexander and Kim Barani, founders of Kinetic Enterprises (and recent winners of the Outstanding Achievement Award at Natural & Organic Products Europe in April) at No 3.
Colleen Harte, owner of Lucy Annabella Organics, was voted fourth, and PR and blogger Rebecca Goodyear, fifth favourite overall.
“I’m thrilled to be voted No 1,” says Janey Lee Grace. “It’s a brilliant accolade to be recognised in such an incredible industry. The range of natural and organic beauty products and services is now awesome and the real winners are the companies who work so hard to create effective affordable and luxurious natural, organic and eco options for those of us who want to look great naturally – without ditching the lipstick!”
A long-time advocate of natural, organic and holistic products and services, through her role as a guest presenter on BBC Radio 2’s Steve Wright in the Afternoon show and the continuing success of her Janey Loves recommendations, Janey Lee Grace has helped to share the benefits of natural beauty with an ever-growing mainstream audience.
“Natural and organic beauty still has a long way to go before it reaches its growth potential,” comments Matt Chittock, editor of the Natural Beauty Yearbook. “We’re seeing more and more UK consumers taking responsibility for their health – and seeking out beauty products that are green as well as glamorous. But there’s still a gulf between want they want and what’s available on the shelves at their local stores,” he says.
“That’s what makes this who’s who in natural beauty so relevant. By focusing on the champions of innovation – the personalities behind the products (and the websites) – it helps to showcase the breadth of great products and ideas that are already out there. Not just to buyers and retailers, but ultimately the consumers that are driving the growth of this exciting market.”
As the only trade-focused publication for the natural beauty industry, the Natural Beauty Yearbook 2014 is packed full of trend features, company profiles and an exclusive directory showcasing the best of this successful sector.
The 2014 who’s who in natural beauty top 25 personalities are:
1. Janey Lee Grace, writer and presenter
2. Kirstie Sherriff, co-founder, Pinks Boutique
3. Alexander & Kim Barani, founders, Kinetic Enterprises
4. Colleen Harte, owner, Lucy Annabella Organics (new entry)
5. Rebecca Goodyear, PR and blogger
6. Sarah Brown, owner, Pai Skincare
7. Elijah Choo, founder, Bodhi (new entry)
8. Graeme Hume, owner, Pravera
9. Fiona Klonarides, blogger and journalist, The Beauty Shortlist
10. Tracey Robinson, owner, Vert PR
11. Star Khechara, writer, presenter and ‘beautritionist’
12. Sonia White, founder, Amarya (new entry)
13. Simon Ford, brand manager, Melvita
14. Victoria Wright, owner, Souk Souk (new entry)
15. Margaret and Abi Weeds, co-owners, Essential Care
16. Imelda Burke, owner, Content Beauty
17. Jo Fairley and Sarah Stacey, journalists, The Green Beauty Bible
18. Rebecca Hopkins, Clare Hopkins, Sian Jones, co-founders, Balance Me (new entry)
19. Nic White, founder, Alva and ONE Beauty
20. Clare Eluka, owner, Premae (new entry)
21. Wendy Stirling, owner, Botanicals (new entry)
22. Simon Golding, founder, Australis
23. Neena Treham, owner, Spa Fabulous Organics (new entry)
24. Lou Dartford, writer and make-up artist (new entry)
25. Tracey Taylor, new product development manager, Herrco (new entry)
For further information on the Natural Beauty Yearbook 2014, please contact publisher Dominic Roberjot, on [email protected] or visit www.naturalbeautyyearbook.co.uk.
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]]>The hotlist is at the heart of the print version of the Natural Beauty Yearbook 2014 (out this November) and celebrates the people who make the natural beauty industry what it is today.
Each place is coveted because it isn’t chosen by independent experts – it’s all down to you. If you work in the industry, then you’ve got a chance to nominate the people that you think should be noticed.
It’s easy to get involved. Simply go to www.naturalbeautyyearbook.co.uk/whos-who and tell us who you think should be bigged up and why.
Nominations close on September 13th – so get in quick!
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]]>Hosted by leading French beauty brand Melvita at Whole Foods Market, Kensington High Street, in London, the launch party saw the natural beauty trade converge to hear the announcement of the Natural Beauty Yearbook’s exclusive countdown, which provides an essential snapshot of the leading personalities driving the hottest trends and products in the natural and organic beauty market.
“I’m thrilled to be voted number one – thrilled to bits. I’m so passionate about natural and organic beauty, so thanks to everyone in the industry for voting for me,” Jayney told the assembled crowd of beauty buyers, manufacturers, journalists and bloggers at the 2013 launch (see our gallery of pictures from the night below).
1. Janey Lee Grace, broadcaster, author and natural beauty advocate
2. Carol and Paul Richards, Herbfarmacy co-directors
3. Alex and Kim Barani, Kinetic Enterprises
4. Simon Ford, Melvita UK, brand manager
5. Kirstie Allen, Pinks Boutique, co-founder
6. Simon Duffy & Rhodri Ferrier, Bulldog, co-founders
7. Graeme Hume, Pravera, founder
8. Tracey Robinson, Vert PR, founder
9. Sarah Brown, Pai Organic Skincare, owner
10. Sebastian Pole and Tim Westwell, Pukka, co-founders
11. Rebecca Goodyear, Biteable Beauty, PR and writer
12. Claire Braithwaite, Zulu Beauty, co-owner
13. Simon Golding, Australis, owner
14. Dr Mariano Spiezia, Inlight Organic Skincare, founder
15. Fiona Klonarides, Beauty Shortlist, editor
16. Michael Lightowlers, Dr Organic, marketing director
17. Nic White, Alva and ONE Beauty, founder
18. Jayn Sterland, Weleda, commercial director
19. Rivka Rose, Faith Products, founder
20. Sarah Stacey & Jo Fairley, beauty journalists
21. Ines Hermida, Whole Foods Market, beauty buyer
22. Imelda Burke, Content Beauty, founder
23. Margo Marrone, The Organic Pharmacy, founder
24. Laura Rudoe, Evolve, owner
25. Star Khechara, School of Holistic Cosmetology, course developer
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]]>Published every year in the Natural Beauty Yearbook, the list offers an essential snapshot of the sector – and best of all, it’s voted for by you. So, if you’re a natural beauty retailer, PR, practitioner, journalist or other professional, we’d love to have your nominations. Send up to five people you think deserve a mention, along with a couple of lines on why they each deserve to be nominated, to [email protected] by September 3rd.
Last year’s top five were:
“With any company it’s about the products they sell and the way they go about their business. At Bulldog they deliver both in bucket loads.”
“She has been a true inspiration for the aromatherapy industry. I use her products in my salon and have been very pleased with the results.”
“Their organic skincare production is a labour of love. Everything is done by hand from nurturing the plants through to nurturing the skin.”
“Her dedication to natural beauty is my main source of information on the subject – and she’s never let me down yet.”
“She’s firmly focused on their dream of taking Pinks Boutique to the top and won’t give up until they get there.”
Launched in October 2007, the Natural Beauty Yearbook is the natural beauty trade’s annual go-to guide for new trends, fresh perspectives and all the best ethical, organic, sustainable and Fairtrade products. For the 2013 we’re sprucing it up with a new look while retaining all the industry’s favourite features.
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]]>What you said: “They are true pioneers and have worked tirelessly to promote organic skincare”
What we say: Over the years Essential Care has become an essential part of the natural beauty movement. Together, Abi and Margaret have been responsible for some impressive organic ‘firsts’ – including debuting the first Soil Association-certified shampoo and the first ever skincare product developed to organic and Fairtrade standards. Not bad for a brand that started life at their kitchen table.
What you said: “She’s created a brand that stands up to people’s perception of what organic beauty products should look and feel like”
What we say: Sarah Brown started her journey towards natural skincare when an allergy made her question the chemicals present in conventional beauty products. This discovery led to the creation of Pai Skincare – a certified organic brand dedicated to maintaining flawless skin without irritation. Established in discerning bathroom cabinets across the UK, her new range sees the company making moves on the spa sector too.
What you said: “She makes certified organic products accessible to everyone”
What we say: Laura’s passion for wellbeing, alongside the business practices that lead to a better world, inspired her to start evolve – a beauty brand with nature and eco ideals at its heart. She developed evolve alongside a team of ‘evolutionaries’ – real consumers that gave input and feedback throughout the start-up process. She says superfoods had to be the starting point for the natural beauty range simply because ‘nature is smarter than we are’.
What you said: “Her products are young, versatile and affordable”
What we say: Like many people in the industry, Sarah made the leap to naturals after a personal epiphany about the poor products used in big name synthetics. So, at the age of 29 she quit her job as a brand director and launched Laidbare – her own range of natural cosmetics and skincare. Now she’s committed to building a selection of allergy-positive products that aim to restore skin back to its healthy state.
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]]>Why do they matter? Well – the people in the Top 20 have been voted for by the natural beauty industry itself, from therapists to supermarket buyers. So (adopts Jimmy Saville *RIP* voice) without further ado, let’s take a closer look at positions 20 – 15…
What you said: “His strength in FMCG has given Burt’s Bees a distinct edge on its competitors”
What we say: Andrew Dixon joined Burt’s Bees in 2009 with a mission to create a real buzz for the brand in Europe. His hard work paid off and helped launch Burt’s Bees into 12 different countries in two years. Championing the company’s 100% Sustainability Programme has been a key focus for Andrew, and its sponsorship of the UK Bee Keepers Association reflects his commitment to the environment.
What you said: “Inlight Organic Skincare is the living testimonial of his research and commitment”
What we say: As a medical doctor, homeopath and herbalist with 30 years of scientific research to his name, Dr Mariano Spiezia provides the expertise behind Inlight Organic Skincare. His passion for nature, people and wellbeing helps make the Inlight collection a favourite with eco-aware beauty buffs. Having built the range, he’s dedicated to researching further into how nature can help create better, more effective products.
What you said: “Their customer service has been exceptional for such a small company and I am sure I will see them winning awards for their products in years to come”
What we say: While mainstream manufacturers focus on mass production, the natural beauty industry is proving that small can be beautiful. At The Green Grocery Skye Connelly purposefully keeps batch production compact to ensure that her organic, chemical-free products are as perfectly formed as possible. Her attention to detail is getting a big reaction from therapists and retailers, who love the wellbeing proposition of her exclusive spa range, Chakrosanct.
What you said: “A brand that’s helping natural go mainstream”
What we say: Dr Organic is proving that natural beauty doesn’t have to be exclusive. With most products in its portfolio priced at less than a tenner, the brand’s natural formulas are proving a hit in high street stores like Holland & Barrett. Part of its success is down to marketing director Michael Lightowlers, who’s taken the brand to 50 different countries in his three years in the role.
What you said: “A real leader within the sector and someone who understands what businesses and consumers need”
What we say: With twenty years’ experience in the natural beauty sector, Nic knows a great product when he sees it. That’s why, for the last five years, he’s been focused on establishing the distribution and sales of niche organic, natural and ethical cosmetics brands. Current favourites include PURE Papaya Ointment – which found distribution to 250 stockists in the first six months of its release.
What you said: “She provides continued dedication to green and eco values and is an incredible PR”
What we say: Effective public relations professionals who truly understand what natural beauty is all about can be hard to find – and that’s why Tracey stands out. With an encyclopedic knowledge of all things natural and organic she only gets behind brands that are truly ‘green’. Her values inform every part of her business, from her burgeoning brand portfolio to the eco energy she uses to power her office in Cornwall. With Tracey in the driving seat, Vert Pr is truly a boutique agency offering natural brands expert communications with a bright green sheen.
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