The post All’s fair … appeared first on Natural Beauty Yearbook.

Fair Squared has launched its personal care products onto the UK market, complete with new recyclable packaging for 2016.

The fair trade, eco, vegan brand uses ingredients certified by Fair Trade Labelling Organization (FLO) and carries the NATRUE label.

All products are free from parabens, nano particles, mineral and palm oil. They aren’t tested on animals and are certified Halal, vegan, natural and organic.

The product range, which was unveiled at Natural & Organic Products Europe, includes a Kid’s Body Cream, Coconut Body Scrub, Green Tea Body Lotion, Rich Argan Facial Cream, Apricot Shave Balm, as well as a range of condoms, haircare products and shaving oils.

The post All’s fair … appeared first on Natural Beauty Yearbook.

The post NATRUE raises profile at NPE with inaugural pavilion appeared first on Natural Beauty Yearbook.

This year’s Natural & Organic Products Europe saw the launch of the NATRUE pavilion, which brought together several European natural skincare brands under one roof.

The aim of the pavilion was to communicate the importance of certification for manufacturers when differentiating themselves from the greenwash beauty brands on the market, raise awareness of the NATRUE certification standards and flag up the fact that 70% of all certified natural cosmetics sold in Europe carry the NATRUE logo.

“Being part of Natural & Organic Products Europe with a pavilion was a great success for NATRUE – the interest was very high, demonstrating that the sector is more and more aware of the importance of a trustworthy certification mark, like NATRUE, which supports consumers in identifying truly natural and organic cosmetics. We will definitely be back next year bringing more NATRUE Label users with us,” Francesca Morgante, NATRUE label manager, told NPN.

The Pavilion hosted: Weleda, which used the show to launch its new Jardin de Vie fragrance range and Almond Sensitive Skin offer; Lavera which showcased its Re-Energizing Sleeping Cream; Gala, launching its Bio Happy shower gel range; Le Fate della Terra, introducing its Hydrating Serum for Body and Face for babies; BRANDPUR; Aromeda; and Vivienne Swiss Formula, which introduced its range of natural dietary supplements and skincare.

The post NATRUE raises profile at NPE with inaugural pavilion appeared first on Natural Beauty Yearbook.

The post Christine Bailey creates beauty treats at NPE appeared first on Natural Beauty Yearbook.

Nutritional therapist, chef and author Christine Bailey cooked up a raw storm at Natural & Organic Products Europe this year in her session Supercharged health: eat yourself beautiful in the Natural Food Kitchen.

With help from a range of newly launched products from Lucy Bee, Bailey produced recipes using anti-ageing ingredients to turn back the clock. Dishes included a health-promoting raw vegan cheesecake using turmeric, vitamin E-rich almonds and coconut oil, and a raw orange chocolate brownie incorporating lucuma, maca and cacao.

“The health and appearance of your skin just like the health of your other organs correlates to the lifestyle and dietary choices you make. Unless you take action to support your skin’s internal structure and defence systems with the right nutrients the youthful qualities of your skin will deteriorate significantly,” explains Bailey.

“There are many factors involved in skin ageing, but insufficient antioxidants in the diet which increases the risk of oxidative damage to the skin structure together with consuming excess sugar and carbohydrates which are pro-inflammatory are important. Super berry and supergreen powders, turmeric, baobab and lucuma are fabulous, easy ways to increase your intake. Consuming healthy fats and proteins – needed for the structural basis of healthy glowing skin – is also crucial. I am a great fan of collagen powders in addition to consuming sufficient quality protein rich foods. Collagen is a crucial protein in all connective tissues but particularly the skin – it’s what keeps skin supple, firm and elastic. Vitamin C, and plant antioxidants are needed for the synthesis of collagen fibres and help to preserve collagen, elastin and hyaluronic acid key components of healthy skin, another reason to eat vitamin C and antioxidant-rich foods.”

The post Christine Bailey creates beauty treats at NPE appeared first on Natural Beauty Yearbook.

The post Alba Botanica offers a fast fix appeared first on Natural Beauty Yearbook.

Alba Botanica is launching two new product lines this month: Body in the Buff and Fast Fix Sheets.

Body in the Buff features gentle botanical cleansers combined with natural exfoliating ingredients for soft, smooth, clean skin. It features all natural, biodegradable exfoliants – no environmentally harmful plastic microbeads to wash down the drain – and is biodegradable and hypoallergenic. The product scrubs, lathers and cleans in one simple step.

Alba Botanical’s new Fast Fix Sheet masks are convenient, single-use sheet masks. Individually-wrapped, the serum-soaked paper masks contour to your face to deliver concentrated doses of active botanical ingredients for a powerful beauty-enhancing treatment in as little as five minutes. The masks are natural, hypoallergenic and biodegradable.

Both new products will be launched by Kinetic Natural Products Distributor at Natural & Organic Europe this month on Stand F20.

The post Alba Botanica offers a fast fix appeared first on Natural Beauty Yearbook.

The post JASON cleans up appeared first on Natural Beauty Yearbook.

Kinetic Natural Products Distributor will be introducing JASON’s Sea Salt Mouth Rinse at Natural & Organic Products Europe later this month.

A unique product that cares for your entire mouth, it features Dead Sea salt and has an all-natural cool mint flavour. It contains a blend of natural extracts to help neutralize sugars that cause cavities; fight the build-up of bacteria that causes bad breath; soothe irritated gums; and relieve a dry mouth.

Also launching is the JASON new Forest Fresh All-In-One Men’s Body Wash. Designed to remove dirt, sweat and odour from the body, face and fair, it incorporates aloe vera to prevent dryness, and cedarwood, pine and eucalyptus essential oils to provide a fresh, manly, outdoorsy scent. Also available in the range is a Deodorant Stick, clinically proven to provide all-day odour protection, with zinc ricinoleate, corn starch and baking soda to neutralize odour.

See Kinetic Natural Products Distributor at Natural & Organic Europe on Stand F20.

The post JASON cleans up appeared first on Natural Beauty Yearbook.

The post NATRUE to host pavilion at NPE appeared first on Natural Beauty Yearbook.

This year’s Natural & Organic Products Europe will see the launch of the NATRUE Pavilion in the Natural Beauty & Spa area of the show.

The NATRUE Pavilion is designed to demonstrate the international nature of the NATRUE certification standard for natural and organic products, with over 4,700 products currently certified from more than 200 brands worldwide.

The Pavilion will include Weleda (UK), Lavera (Germany), Gala (Italy), Le Fate della Terra (Italy), BRANDPUR (Germany), Aromeda (Poland) and Vivienne Swiss Formula (Switzerland).

“The new Pavilion will bring together both established pioneering beauty brands such as Lavera and Weleda, who were founding members of NATRUE in 2007, and new brands to the UK from around the globe – Italy, Germany, Switzerland, Poland and beyond,” explained NATRUE’s label & communication manager Francesca Morgante. ”Joining forces under the umbrella of the NATRUE Pavilion, we hope to communicate the importance of certification for manufacturers when differentiating themselves from all the ‘greenwash’ beauty brands on the market, and we will be raising awareness of NATRUE’s high certification standards and the benefits for consumers and indeed retailers.”

Klara Ahlers, president of NATRUE and managing director of Laverana GmbH commented: “We are delighted to be present at Natural & Organic Products Europe as a brand and manufacturer for the very first time. We deliberately decided to join the NATRUE Pavilion rather than having a stand of our own. The shared Pavilion will be a good opportunity for our brand Lavera to exhibit alongside other certified brands, and to highlight the quality and strength of true certified natural and organic cosmetics.”

“We are really looking forward to joining forces with NATRUE and other NATRUE-certified beauty brands in support for genuine and strict certification standards for natural and organic cosmetics,” said Weleda’s new MD Jayn Sterland. “The Pavilion will be a real information hub at the show where retailers can find out more about NATRUE and what the logo stands for, how it differentiates brands such as Weleda, and offers customers a real guarantee of authenticity. We are excited to be revealing our latest launches, including a range of NATRUE-certified natural fragrances”.

Visit the NATRUE Pavilion on Stand B3.

Hear Francesca’s Morgante’s talk Natural & organic cosmetic consumers – what drives their purchasing decision? On Sunday 17 April at 3pm in the Natural Beauty & Spa Theatre.

The post NATRUE to host pavilion at NPE appeared first on Natural Beauty Yearbook.

The post Dr Bronner’s gets teeth tingly appeared first on Natural Beauty Yearbook.

This year’s Natural & Organic Products Europe will see the launch of Dr Bronner’s Toothpastes.

With 70% organic ingredients, Dr Bronner’s low-foaming formula has no synthetic detergent foaming agents, is fluoride-free, vegan and cruelty-free, with no artificial colours, flavours, preservatives, or sweeteners.

Available in Peppermint, Cinnamon and Anise flavours, the simple yet effective toothpaste help reduce plaque and whiten teeth as well as stimulating the mouth, teeth, gums and tongue, leaving them fresh and tingly clean.

The toothpaste is packaged in a 100% recyclable box and tube.

Dr Bronner’s is distributed in the UK by Kinetic Natural Products Distributor. See the brand at Natural & Organic Europe on Stand F20.

The post Dr Bronner’s gets teeth tingly appeared first on Natural Beauty Yearbook.

The post Pacifica nails the polish appeared first on Natural Beauty Yearbook.

Pacifica will be launching its 7 Free Nail Colour range of long-lasting polishes that avoid seven of the chemicals often found in traditional nail varnishes.

The vibrant colours are designed go on smoothly – with the help of a wide 100% vegan brush for easier application – and stay put.

The Pacifica 7 FREE Nail Colours are formulated without parabens, phthalates (dibutyl phthalate), toluene, xylene, camphor, formaldehyde or resin.

Pacifica is also launching a Kale Detox Deep Cleaning Face Wash, a foaming, sulphate-free and effective cleanser that helps prevent blemishes and breakouts. The face wash is fortified with supergreen phytonutrients including kale, seaweed and blue sea kale, along with the benefits of tropical mangosteen and coconut water.

Distributed in the UK by Kinetic Natural Products Distributor, the Pacifica range can be seen at Natural & Organic Europe on Stand F20.

The post Pacifica nails the polish appeared first on Natural Beauty Yearbook.

The post Weleda launches first ever range of natural fragrances appeared first on Natural Beauty Yearbook.

Organic skincare brand Weleda is set to launch its first ever range of natural fragrances to match the instantly recognizable scents of its hero creams and lotions.

Being exclusively unveiled at Natural & Organic Products Europe in April, the new Jardin de Vie fragrance range is inspired by the much-loved scents of Weleda’s Pomegranate, Wild Rose and Sea Buckthorn skincare collections.

Available in three 50ml sprays or Eaux Naturelles Parfumées – a new fragrance category created by Weleda that is slightly lighter than eau de toilette and more akin to the strength of eau de cologne – the range is NATRUE-certified authentically natural.

“As humans we have an inner affinity to natural scents and we react or respond particularly well to them,” says Leo Zangerle, head of the Weleda Fragrance Development Centre. “Natural essential oils are not dead or inert materials – they have a multi-layered vitality and complexity, and can have a more intense impact on our emotions and affect us in a much more holistic manner, due to their sophisticated composition. They trigger a completely different response to artificial scents.”

The post Weleda launches first ever range of natural fragrances appeared first on Natural Beauty Yearbook.

The post Organic beauty retailing – the future is multi-channel appeared first on Natural Beauty Yearbook.

The Soil Association’s Organic Market Report 2015, published in March, revealed that online shopping at independent retailers boosted the organic health and beauty sector by 20% in the last year, making it one of the strongest channels for growth. A fantastic statistic for the natural beauty industry to be able to quote, but it’s not just independents that are investing in ‘going organic’.

M&S beauty buyer Louisa Maaldrink stated in her keynote seminar at Natural & Organic Products Europe back in April that over the past 18 months the retailer has actively expanded its natural beauty range, and has subsequently built a reputation amongst its buyers for offering effective, authentic, trusted brands, containing innovative ingredients that aren’t tested on animals.

And in May, H&M became the latest high street fashion retailer to announce the relaunch of its beauty offering this autumn. Available in over 900 stores worldwide and online, its new 700-product strong range of make-up, haircare, bodycare and beauty styling essentials will also include a subsidiary-conscious range of Ecocert-approved sustainable products.

Promising future

Looking to the likes of New Look Pure Beauty, Next Make Me Beautiful and Primark PS Love Beauty, it’s clear that multiple fashion retailers are investing heavily in the beauty sector, but the fact that H&M – a store with a core demo aged between 18-30 – has seen enough potential in the organic beauty sector to launch its own certified organic range is genuinely promising.

Emma Reinhold, trade relations manager at Soil Association Certification, commented: “It has been another fantastic year for the organic health and beauty market. Organic beauty now appeals to a much wider group of consumers, supported by initiatives like the Soil Association’s Organic Beauty Week, which are helping to move organic beauty into the mainstream and enable more consumers to discover the benefits of these products.”

Appealing to lighter green consumers as much as stalwart organic consumers is certainly the way forward, but whereas in the past independent health stores were stocking brands that were trying to compete with mainstream beauty products, it now looks as though the independents are themselves competing with mainstream multiples for a fair slice of the organic beauty cake. What was once a niche for the specialist few is fast becoming the bread and butter of the many.

This won’t be welcome news to some, although the renewed growth of the organic market (expected to break the £2 billion barrier in 2016), will be. But whether you support keeping organic beauty within independent grass roots stores, or welcome its emergence on multiple retailers’ soil, the recent launch of the Natural Beauty Retail Awards is a great way of having your say on the increasingly multi-channel natural and organic beauty scene.

Designed to recognize and celebrate the importance of a great retail experience at the same time as increasing the awareness of organic and natural beauty, the Natural Beauty Retail Awards invite retailers to nominate themselves in the following categories: Best Department Store; Best Retail Chain; Best Supermarket; Best Branded Store; Best Online Retailer; and Best Independent Store.

All entries will be judged by a panel of industry experts, and the closing date for entries is 31 July 2015. To have your say, visit the website and vote at www.naturalbeautyyearbook.co.uk.

The post Organic beauty retailing – the future is multi-channel appeared first on Natural Beauty Yearbook.