Dr Bronner’s Magic Soaps

The USA’s No. 1 selling natural soap brand and the leader in organic and Fair Trade skin care, Dr Bronner is a pioneer in organic soap, campaigning for clearer labelling and honesty in eco messaging. 
Dr Bronner has become a cult brand in its own right with a diehard following. After a far-reaching search for the highest quality organic ingredients certified under the US Department of Agriculture’s (USDA) National Organic Program, the Bronner family has established a revolutionary and unmatched standard in the personal care industry with its Pure Castile Soaps made with certified organic oils.   “For all of our liquid and bar soaps, we are sourcing all the major ingredients organically – not just minor additive ingredients – in order to support and encourage sustainable agriculture,” says David Bronner, president of Dr. Bronner’s and grandson of Emanuel Bronner who founded the company in 1948.   “We know that customers have a high level of trust in the principles behind the word ‘organic’ and we do not want to see it rendered as meaningless as the word ‘natural’. Dr. Bronner’s uses no synthetic petroleum-based ingredients or preservatives.”Dr. Bronner’s is the first natural soap company to be certified by Oregon Tilth under the USDA’s strict food standards. All the Dr. Bronner’s soaps are also certified Fair Trade by the Swiss certifier IMO’s Fair for Life programme. “Shifting our supply chains to certified Fair Trade ingredients makes a big difference in the lives of several thousand farmers and workers. Along with their families and communities, they benefit from fair prices, living wages and funding for local development projects,” explains Bronner.  Dr. Bronner’s Magic Soaps are a favourite of A-list celebrities such as Gwyneth Paltrow, Drew Barrymore and Eminem, not to mention make-up artists, who are especially concerned with the products they put on their skin. Bobbi Brown, famous make-up artist to the stars, has been quoted on The Oprah Winfrey Show as saying that the soaps are ‘the best in the universe’. “We use a simple processing method that relies on an over 150-year-old family recipe. Customers can be confident when they use our soaps that their skin won’t be exposed to synthetic surfactants containing irritating petrochemicals that are absorbed into the body,” says Bronner. Renowned for their quality, versatility, and eco-friendliness, as well as for their famous label encouraging universal peace, and respect for all religions and philosophies, Dr. Bronner’s Magic Soaps are truly in a class by themselves. With virtually no advertising in America, their success travelled from coast to coast on word of mouth alone and now the message is spreading quickly across the globe. They are praised for their gentle effects on the skin, their powerful aroma-therapeutic essential oils, and their complete biodegradability in nature. Dr. Bronner’s Magic Soaps are unsurpassed in quality, containing no artificial dyes, preservatives, or thickeners. The soaps contain only pure essential oils and no synthetic fragrances. The liquid soap is extremely concentrated enabling a little soap to go a very long way.